Guide yourself to a brighter future



Care partner relief and autonomy for persons living with dementia.



Persons living with dementia can do their daily living activities more independently and encourage themselves.


Care partners gain reassurance and relief knowing their loved ones can live more independently.


Physicians, occupational therapists, the person living with dementia and their care partners can communicate more easily using audio-video reels.


Your data is kept safe in your private account: only you can grant care partners or individuals permission to view it.

How It Works

BrightGuide allows the caregiver to record videos of the diagnosed person performing daily activities. These videos are scheduled for replay so that the diagnosed person can guide themselves by watching their recorded routines.

For more details see the video below:

About Us

BrightGuide Inc. is dedicated to providing solutions for dignified living of persons with dementia.


Sam Khan, Co-Founder

Sam Khan


Personal experience in caregiving to his father who passed away in 2012 after a stroke in 2010. MSc in Industrial Engineering and expertise in human factors engineering and product development along with a Masters in Business Entrepreneurship and Technology. Experience with neuroscience research, applications of video-feedback in military with surgeons, and with production engineering.

Sam Khan


Krysta Traianovski, Co-Founder

Krysta Traianovski


Personal experience in caregiving to her grandfather currently living with Alzheimer's. BSc in Chemistry and Material Sciences with expertise in public relations and business development along with a Masters in Business Entrepreneurship and Technology. Experience in research and health informatics with Health Canada and Medella Health.

Krysta Traianovski


Daniel LeDuke, Research and Marketing Manager

Daniel LeDuke

Research and Marketing Manager

Experience in caregiving to his brother living with Asperger's. Honours BA in Rhetoric and Professional Writing, Masters in Library and Information Science. Experience in technical writing, marketing, and metadata analysis.

Daniel LeDuke

Research and Marketing Manager

Manav Kainth, Research Manager

Manav Kainth

Research Manager

Personal experience caregiving for grandmother who passed away with dementia in 2014. Also experience working with children with learning challenges as an inclusion camp counselor specialist. Dedicated to helping people in need, interested in the intersection of healthcare and technology, and a current Science and Business student at the University of Waterloo.

Manav Kainth

Research Manager

Shashaank Srinivasan, UX Designer

Shashaank Srinivasan

UX Designer

Interaction Design student (Sheridan College) who was on our team that won their category at DementiaHack 2017. Wants to use design thinking to help those with dementia live a fulfilling, independent life.

Shashaank Srinivasan

UX Designer

June Paik, UI Designer

June Paik

UI Designer

Personal experience volunteering with women who have experienced abuse. BSc in Psychology and 5 years of experience in healthcare policy. Fell in love with design thinking and now kick-starting new career as a designer to help build solutions with iterative, meaningful, human-centred design.

June Paik

UI Designer

Research partners

Evan Risko, Natural Behaviour Laboratory

Dr. Evan Risko

Natural Behaviour Laboratory

Joon Lee, Health Data Sciences Laboratory

Dr. Joon Lee

Health Data Sciences Laboratory


Dr. Saskia Sivananthan, Member of WHO Global Dementia Observatory

Dr. Saskia Sivananthan

Global Dementia Observatory

Geoff Bellew, CEO Athena Software

Geoff Bellew

Entreprenurship & Healthcare Thought Leader

Doug Beynon, Business Development Advisor

Doug Beynon

Business Development

Bryan Simmons, Healthcare Privacy and Conformance

Bryan Simmons

Healthcare Privacy and Conformance


Conrad Centre for Business, Entrepreneurship and Technology
Hacking Health
University of Waterloo Faculty of Applied Health Sciences

Let's stay in touch

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Frequently Asked Questions

Persons living with dementia have the opportunity to recognize themselves in their video and see themselves performing their daily routines in their own home, as shown in their BrightGuide. This is a convenient and dignified way to achieve self-confidence and autonomy.
BrightGuide acts as a “cognitive aid" for persons living with dementia before or after they ask a care partner for assistance.
Doctor’s and therapists often need detailed information about the person's daily routine, recent performance and environmental triggers. BrightGuide provides the most objective and contextually-rich data a clinician could ask for - all without burdening the care partner to interpret their loved one's behaviour.

This line of communication between healthcare providers, patients, and care partners is secure and meets industry and government privacy regulations.
BrightGuide is not currently for sale. We are seeking volunteers to help us undergo a pilot study in Fall of 2017. Please click on "Sign Up"
BrightGuide is based on the concept of using video feedback as a tool to help people enhance their performance in work or play - like athletes whose coaches show them videos of the game or a pilot who watches a video of themselves operating a plane.

Video feedback has been shown to help people drastically improve their performance in these fields, and we want to use the same concept to help persons living with dementia regain self-confidence and autonomy for their daily living activities.
A smart phone, tablet or computer with a USB camera connected to internet can be used. Once the user signs in, the cameras can be managed to record audio-video instructions.

We are currently working on advanced algorithms to analyze the video and tell you what type of activity a person is doing and automatically create highlight reels of relevant footage.

Currently, care partners can manually showcase video snippets to the patient to provide high-fidelity instructions that can enhance behavioural health.
The system is suitable for any living quarters where the person living with dementia performs majority of their daily routine. The location must have internet access.
Only authorized individuals can sign into the service to access their personal videos, just like signing into your personal e-mail. The videos cannot be viewed by any other party due to our state-of-the-art end-to-end encryption technology.
We are an educational tool that does not provide medical or health diagnostic data. We therefore do not currently qualify as a medical device and do not require Health Insurance Portability and Accountability Act (HIPAA) compliance.